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How they cope today

What they actually use, and what else exists

What they actually use

A shared Google Sheet for visit notes plus a family group chat for urgent updates. The sheet goes stale; the chat buries details. Example from last month: a cardiologist changed a morning med dose on Tuesday; the out-of-state sibling asked again on Friday because the update was forty messages up the thread.

What else exists

  • Lotsa Helping Hands

    Good for scheduling volunteers, weak for visit-to-visit clinical handoffs.

  • CaringBridge

    Strong for health updates to a wide circle, not a tight sibling operating log.

  • eCare21 and similar care apps

    Full platforms many families abandon after onboarding.

  • Geriatric care manager ($125–175/hr)

    High-touch for families who can afford it; some managers would refer a lightweight log if the family will maintain it, but most will not adopt a tool the family stops using.

Next step

Economics look workable at $12/month. Before you treat the canvas as done, name who helps you reach families — trusted referrals and care-manager intros on the next slide. SMS delivery is a product you buy, not a partner.

Ask your customers: Who else must be involved for a family to actually receive the visit handoff?

Good answer looks like: Name who helps families discover and trust the product (referral partners). Separately, name what you buy to run it (e.g. SMS API) — vendor, not partner.

Who helps deliver